Stuff to Watch Out for

Stuff to Watch Out for:

1.) Robots.txt file

Did you know that in the root directory of every website there is a robot.txt file that tells the search engine spiders where to go or not go? They can tell them to not follow your link. After a new link exchange wait a few days (and on a regular basis if your suspicious), check it out. Most of the time you can view it by going to: http://www.theirdomain.com/robots.txt

You can also change your user agent for your browser to be "Googlebot", and if you don't see your link on their site, neither do the search engines. This is a little complicated to do : so you should really do a search and get some expert advice before you try it.

2.) Making your hyperlink not able to be followed by the search engines. This is pretty easy and all you have to do is view the page source. Look for this type of code: Your site name

Of course, yoursite.com and your site name would be your link. The "nofollow" part tells the search engines NOT to follow your link to your site. You won't get a PR credit for that link.

3.) Javascript usually isn't spidered by google. So if your link is inside javacode you are probably wasting your time.

4.) Inline Frames. Inline frames are other websites "nested" inside a website. You can usually tell they are there because they have a scroll bar, but they don't always. View the page source and look for tell tale signs of an inline frame.

5.) The most common way of cheating of course, is to take YOUR link off their page a few weeks later. An organized plan of keeping track of who is linking to you is in order before you even start. I collect the person I am exchanging links with name, email, hyperlink url, and text. I also collect the exact page they say they are listing me on...

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